LO2 - Media pitch

What are you making?

• We are creating a music video for the Mayfairs song What's He Come As?
• This will be part of the indie music genre and our video will try to match the conventions of the genre.

What is your product about?

• The music video will denote a guy who gets ridiculed for his dress sense. 
• He walks around streets and pubs trying to fit in but everyone stares and makes comments.
• Eventually, he finds the Mayfairs and their fans, and is welcomed and ends up at the performance of the gig.

Which music videos do you want to pastiche?

• We would like to pastiche videos such as Teddy Picker and Gunga din for the walking along street shots. This is as it is stereotypical to the genre. 
• We would like to replicate the ghost/anaglyph effect seen in the performance video of Kathleen.

MES (Locations/props/costume/actors) editing considerations?

• Pubs - The Rocking Chair, The Greystones, The Hammer and Pincers, The Washington, Banner Cross
• Performance spaces (Gigs) - The Backroom, The Rocking Chair
• Instruments - Guitars & Drums
• Lighting & Speakers - Stage lighting's 
• Costume - Navy shirt, black jeans (90's indie artist)
• Actors - Main actor being sourced, background actors mainly friends.
• Editing will use a ghost/anaglyph effect

Who is the target audience based on themes in the video

• Target audience is would be fans of the indie genre]
• Niche audience
• Aged 16-24
• 70% male

What permissions do you need? Saught?

• Gain copyright permission to use bands music. 
• Permission to use locations with appropriate times
• Permission to film band members

Actors in the production? 


Questionnaire:
This is the link to our questionnaire - https://www.surveymonkey.co.uk/r/BQL7R75

Response of ideas:

Strengths and Improvements

Our pitch had some strong points and also some improvements to be made, our reviewers gave us this feedback.

The narrative has a strong link with the lyrics and the music genre. They all link in together with the Indie genre.

The story line of going round pubs in a town centre works well with all the locations we have chosen.

We have been given a series of different improvements to make that people think may improve the overall product.

Try adding more effects to the video to make it look like other Indie music videos.

Make the start of the video less linear, don't follow a set time, spread it out.